Wet n Wild Prime Focus Impossible Primer

Meet the primer that defies expectations — the Prime Focus Impossible Primer is the first of its kind to deliver the silky smoothness of a silicone-based formula without a single drop of silicone. This innovative, fragrance-free primer hydrates and mattifies in one step, creating the perfect canvas for makeup while blurring pores and controlling shine — all without drying out your skin.

Why It’s Impossible (In the Best Way):

• Silicone-Free, Yet Silky: Lightweight, bouncy texture that glides on like a dream
• Mattifying + Hydrating: Shine control without tightness or dryness
• Brightening Formula: Powered by Jeju Blossom Extract and antioxidant-rich Gooseberry
• Fragrance-Free & Paraben-Free: Great for sensitive skin

Whether you're going for full glam or a natural glow, this primer makes the impossible… possible.